Registered
41,280
Across 3 days
Checked in
28,940
70.1% show rate · benchmark 58%
Opted-in profiles
22,180
76.6% of attendees, first-party
Cost per body
$39.74
Program fee ÷ checked-in attendees
ZaraAI · read of the floor
Day 3 check-ins are tracking 12% ahead of Day 2. @MIRAVOLT is converting reach to attendance at 4.4× the roster average at 24% of the median talent cost. Meet & greet queue has exceeded 40 minutes for two consecutive hours; opening a second lane projects a recovery of approximately 400 engagements before close.
Attendee Revenue Cloud
Signal chain
Streaming and social reach plotted against onsite check-ins, with creator activity markers.
Stream + social reach index (URL)
Onsite check-ins per 2h (IRL)
Creator post / appearance
Reporting & Analytics
Attribution by creator
Attributed registrations and check-ins by creator, with talent cost and cost per attendee.
| Creator | Reach | Attributed regs | Attributed check-ins | Reg → door | Talent cost | Cost per body |
|---|
EntryPilot · check-in & badging
Zone utilization, rolling 60 min
Attendee 360
Who actually walked in
9,410
Sponsors Management · prove sponsor ROI with delivery data
Into the Zone / Austin
Northgate Interactive
Northgate Interactive
$1,150,000
Oct 2, 2026
Earned media value
$4.21M
3.66× contract value
Effective CPM
$8.40
vs. $21.60 paid social benchmark
Wishlist adds
31,704
Attributed, 14-day window
Deliverables met
23/24
One partial, credited
Every asset you paid for, and what ran
| Contracted asset | Promised | Delivered | Status |
|---|
Audience quality
22,180
Share of voice at the venue
On-floor capture, creator content and social mentions inside the geofence.
Renew at $1.38M with a second market added
Cost per opted-in profile fell 22% vs. Chicago
Wishlist attribution now instrumented end to end
Uplift priced against measured performance delta
Wishlist attribution now instrumented end to end
Uplift priced against measured performance delta
2026 season
Every program on one comparable basis
Same metric definitions applied across every market and program format.
ProgramFeeChecked in
Cost / body
Season contracted
$7.94M
6 programs, 4 partners
Blended cost per body
$34.18
▼ 19% vs. 2025 season
Repeat partners
3/4
Partners with at least one prior program
Reporting period Aug 14–16, 2026 · Last refreshed Aug 17, 09:14